Viacom Builds Interactive Grid Display

MTV Networks parent Viacom has developed an interactive grid display capable of allowing viewers to navigate dozens of content networks using touch-screen devices, according to a recent patent application.

KnollMeghan Knoll, former director of product at Nick Jr., is named as lead inventor on the patent application, titled, “Systems and methods for a media application including an interactive grid display.” Knoll is now program manager, BarkBeta, at New York-based Bark & Co.

Abstract: Described herein are systems and methods for a media application including an interactive grid display. A method may include identifying one or more user preferences; displaying a grid including a content region; arranging a presentation of a plurality of media elements within the content region based on the one or more user preferences, each of the plurality of media elements activates a correlated media file; receiving a further media element from a content provider over a network; and inserting the further media element onto the content region based on the one or more user preferences.

Patent Application

Claims: 

1. A method, comprising: identifying one or more user preferences; generating a grid for display including a content region; arranging a presentation of a plurality of media elements within the content region based on the one or more user preferences, wherein each of the plurality of media elements activates a correlated media file; receiving a further media element from a content provider over a network; and inserting the further media element onto the content region based on the one or more user preferences.

2. The method of claim 1, further comprising: receiving a selection input from a user to activate a first media element within the content region; eliminating the first media element from the grid upon activating the correlated media file associated with the first media element; and inserting an additional media element onto the content region to replace the eliminated first media element.

3. The method of claim 1, wherein the identifying the one or more user preferences is based on activity input received from a user.

4. The method of claim 1, wherein the identifying the one or more user preferences is based on preference selection input received from a user.

5. The method of claim 1, further comprising: updating the one or more user preferences based on input from the user; and eliminating the at least one of the plurality of media elements from the grid based on the updated preferences.

6. The method of claim 1, wherein the grid further includes a centrally located featured media region for displaying at least one of a recently activated media element and a media element of a favorite category.

7. The method of claim 1, wherein each of the plurality of media elements is categorized based on at least one of an actor, a character, a property, and a theme.

8. The method of claim 1, further comprising: generating a user-activated button for display within the grid; activating a disruptive media file upon receiving a user interaction with the user-activated button; and modifying the presentation of the plurality of media elements within the grid upon activating the disruptive media file.

9. A non-transitory computer readable storage medium with an executable program stored thereon, wherein the program instructs a processor to perform actions that include: identifying one or more user preferences; generating a grid for display including a content region; arranging a presentation of a plurality of media elements within the content region based on the one or more user preferences, wherein each of the plurality of media elements activates a correlated media file; receiving a further media element from a content provider over a network; and inserting the further media element onto the content region based on the one or more user preferences.

10. The computer readable storage medium of claim 9, wherein the actions further include: receiving a selection input from a user to activate a first media element within the content region; eliminating the first media element from the grid upon activating the correlated media file associated with the first media element; and inserting an additional media element onto the content region to replace the eliminated first media element.

11. The computer readable storage medium of claim 9, wherein the identifying the one or more user preferences is based on activity input received from a user.

12. The computer readable storage medium of claim 9, wherein the identifying the one or more user preferences is based on preference selection input received from a user.

13. The computer readable storage medium of claim 9, wherein the actions further include: updating the one or more user preferences based on input from the user; and eliminating the at least one of the plurality of media elements from the grid based on the updated preferences.

14. The computer readable storage medium of claim 9, wherein the grid further includes a centrally located featured media region for displaying at least one of a recently activated media element and a media element of a favorite category.

15. The computer readable storage medium of claim 9, wherein each of the plurality of media elements is categorized based on at least one of an actor, a character, a property, and a theme.

16. The computer readable storage medium of claim 9, wherein the actions further include: generating a user-activated button for display within the grid; activating a disruptive media file upon receiving a user interaction with the user-activated button; and modifying the presentation of the plurality of media elements within the grid upon activating the disruptive media file.

17. A device, comprising: a display; a memory storing a plurality of rules; and a processor coupled to the memory and configured to perform actions that include: identifying one or more user preferences; generating a grid on the display including a content region; arranging a presentation of a plurality of media elements within the content region based on the one or more user preferences, wherein each of the plurality of media elements activates a correlated media file; receiving a further media element from a content provider over a network; and inserting the further media element onto the content region based on the one or more user preferences.

18. The device of claim 17, wherein the processor is further configured to perform actions that include: receiving a selection input from a user to activate a first media element within the content region; eliminating the first media element from the grid upon activating the correlated media file associated with the first media element; and inserting an additional media element onto the content region to replace the eliminated first media element.

19. The device of claim 17, wherein the processor is further configured to perform actions that include: updating the one or more user preferences based on input from the user; and eliminating the at least one of the plurality of media elements from the grid based on the updated preferences.

20. The device of claim 17, wherein the processor is further configured to perform actions that include: displaying a user-activated button within the grid; activating a disruptive media file upon receiving a user interaction with the user-activated button; and modifying the presentation of the plurality of media elements within the grid upon activating the disruptive media file.