Verizon Tweaks Sponsored Data Logo

Verizon has filed another trademark application that it could use to market sponsored data services to wireless customers.

As Verizon describes in the trademark application, which was filed on Aug. 17, the “mark consists of a highly stylized design of a bee with the curved lines of a wireless transmission symbol making up the bee’s wings.”

Goods and services Verizon could market with the bee logo include “wireless communications services, namely, electronic transmission of audio, visual images and data by wireless communication networks; wireless communications services, namely, provision of data to subscribers to promote the goods and services of others.”

Verizon filed a similar trademark application on Aug. 10 which featured a bee without a wireless transmission signal.

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